Overview
In today's global economy the importance of family businesses is noteworthy, especially since they makeup up to 70% of the GDP of capitalist countries.
Family business owners usually have three dreams concerning their businesses: to continually take the business to the next level (business growth), to ensure that their family and business legacy and values are handed down to those closest to them (business succession) and to give back to society what they have received (corporate philanthropy).
Considering that the goal of business growth will lead to the fulfilment of the other two dreams, Garrigues focuses on the issue of internationalisation as a means to fulfil that dream. Garrigues also discusses the necessity of internationalisation in light of the volatile global economic climate and the era of globalisation and summarises the three-step implementation approach any company should follow when designing its internationalisation process.
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